profile

Ed Farrell

Ed Farrell is a retired investment banker, executive coach and board director, with a passion for helping people on their journeys. He lives in England with his wife, Zaza, and their dog. Farrell enjoys going to London to meet up with his three children and friends who are on similar journeys. And the odd Board Meeting. And loves music. And helicopters. 🚁 Ed Farrell edfarrell@gbbp.uk

ED FARRELL · AUTHOR

A clearer view.
Better decisions.

Practical books for thoughtful living, creative confidence and leading from higher ground.

Helicopter: Leading from Higher Ground by Ed Farrell, shown as a standing 3D book
Perspective for your working day.Space for your own ideas.One useful step at a time.

HELICOPTER · LEADING FROM HIGHER GROUND

Less firefighting.
More perspective.

When every problem needs your attention, it can be hard to see what is driving the work. Helicopter offers four simple moves to help you understand the bigger picture and choose where to make a difference.

01 / PERSPECTIVE

Step back.

See the wider situation before the day takes over.

02 / UNDERSTANDING

Focus.

Find the evidence and detail that matter.

03 / CONTRIBUTION

Act.

Choose where your involvement will help.

04 / LEARNING

Review.

Look at what happened. Decide what comes next.

Free · 3-minute leadership check

How high are
you flying?

Are you caught in the day-to-day—or leading from higher ground? Take the free Helicopter Leadership Check and find out where to focus next.

Take the free assessment
Inspired by Helicopter: Leading from Higher Ground by Ed Farrell.

THE AUTHOR

Experience.
With perspective.

Ed Farrell is a retired investment banker, executive coach and board director. He writes practical books that invite you to look again, ask a useful question and decide what to do next.

His interests extend beyond the boardroom: family, friends, music—and helicopters.

ED FARRELL WRITES · THE NEWSLETTER

A little perspective.
Beyond the books.

Fresh ideas on clearer thinking, everyday leadership and creative confidence—plus the thoughts that don’t quite fit inside the books.

Read Ed Farrell Writes ↗

MORE TO EXPLORE

Another question.
A new possibility.

Explore Ed’s books ↗